Business AI Market Observatory

Runway

Runway · company page · site · pricing page

Video (primary)Imageactivetarget: prosumer

Self-description (latest meta description): Compare Runway pricing plans for AI video generation. Choose from Free, Standard, Pro and Max plans with flexible credits and features.

Entry (public availability)
2023-02-06 (day)
source
Exit / acquisition
none recorded
Observation window
2022-01-292026-09-06
51 snapshots · 49 pricing-page
Latest positioning (lexicon)
target terms: enterprise · enterprise terms 0/1k words · vertical: support (1)

Current plans (latest pricing snapshot)

Snapshot #355 captured 2026-09-06 via live. Raw price language is preserved; the normalized column is filled only when the arithmetic is defensible.

Plan (as printed)Raw price languageAmountUnitBillingNormalized USD/moNoteIncluded usage (raw)ConfidenceReview
Free
free
le looking to explore Runway's AI Tools $0 /month 125 credits 125 one-time credits to explore Runway's AI tools. Start Free Includes0 USDfreemonthly$0not normalized: credits125 credits; 5GBconf 0.80verified
Standard
starter
Billed annually. Save $36/year. For curious creators trying AI video $15 $12 /month 625 credits /mo 625 credits mon36 USDflatannual_total$3annual total divided by 12625 credits /mo; 625 credits; 4 Images; 5 videos; 20GBconf 0.65unreviewed
Pro
pro
Billed annually. Save $84/year. For creators leveling up their craft $35 $28 /month 2250 credits /mo 2250 credits m84 USDflatannual_total$7annual total divided by 122250 credits /mo; 2250 credits; 4 Images; 15 videos; 4K video; 100GBconf 0.65unreviewed
Max
max
s roll over 1 mo. Billed annually. Save $228/year. Best value for heavy solo usage $95 $76 /month 9500 credits /mo 9500 credits = 791s228 USDflatannual_total$19annual total divided by 129500 credits /mo; 9500 credits; 4 Images; 20 videos; 4K video; 500GBconf 0.65unreviewed
Enterprise
enterprise
Contact Sales customcustom/contact-sales pricingconf 0.70verified

Price history

Normalized monthly USD per plan across pricing snapshots (only plans that could be normalized). Gaps are unobserved quarters, not zero prices.

EventPlanOccurred betweenOldNewConfidence
Plan Removedfree2022-10-03 → 2022-11-11$0conf 0.85
Custom Tier Removedstarter2022-10-03 → 2022-11-11CustomFreeconf 0.70
Plan Addedteam2022-10-03 → 2022-11-11Customconf 0.70
Plan Addedfree2022-12-01 → 2023-01-26Freeconf 0.85
Plan Removedstarter2022-12-01 → 2023-01-26Freeconf 0.85
Plan Addedenterprise2022-12-01 → 2023-01-26customconf 0.70
Plan Removedfree2023-03-01 → 2023-05-01Freeconf 0.85
Plan Addedstarter2023-03-01 → 2023-05-01Contact Usconf 0.70
Plan Removedteam2023-03-01 → 2023-05-01Contact usconf 0.70
Custom Tier Removedstarter2024-07-07 → 2024-08-06Contact UsAI Tools and content creation features. $0 per editor per month free forever 125 one-time credits 125 credits = 25s of Gen-2, 8s ofconf 0.70
Custom Tier Removedpro2024-07-07 → 2024-08-06Contact Usworkflows. Max. 10 users per workspace. $28 per user per month billed annually as $336 2250 credits/month 2250 credits = 450s of Gen-conf 0.65
Plan Addedfree2025-04-01 → 2025-05-06AI Tools and content creation features. $0 per editor per month free forever Includes 125 Credits (one time) 125 credits = 25s of Geconf 0.80
Free Tier Removedstarter2025-04-01 → 2025-05-06AI Tools and content creation features. $0 per editor per month free forever 125 one-time credits 125 credits = 25s of Gen-3 Turbo Srt options. Max. 5 users per workspace. $12 per user per month billed annually as $144 Includes 625 Credits monthly 625 credits = 52sconf 0.65
Plan Addedmax2026-05-07 → 2026-06-07rimenting. Max. 10 users per workspace. $76 per user per month billed annually as $912 Includes 9500 credits monthly Subscribe Now Evconf 0.65
Unit Changestarter2026-06-07 → 2026-07-05rt options. Max. 5 users per workspace. $12 per user per month billed annually as $144 Includes 625 credits monthly 625 credits = 25sBilled annually. Save $36/year. For curious creators trying AI video. Access to all models. $15 $12 /month 625 credconf 0.65
Unit Changepro2026-06-07 → 2026-07-05workflows. Max. 10 users per workspace. $28 per user per month billed annually as $336 Includes 2250 credits monthly 2250 credits = 9Billed annually. Save $84/year. For creators leveling up their craft. Access to all models and audio tools. $35 $28conf 0.65
Unit Changemax2026-06-07 → 2026-07-05rimenting. Max. 10 users per workspace. $76 per user per month billed annually as $912 Includes 9500 credits monthly Subscribe Now Evt roll over 1 mo. Billed annually. Save $228/year. Best value for heavy usage. $95 $76 /month 9500 credits /mo 9500 credits = 791s ofconf 0.65

Feature claims over time

Presence of each lexicon feature on the pricing page at each snapshot (1 = pattern matched). Flicker (present → absent → present) usually signals page A/B variants or extraction noise and is flagged in events.

feature2022-012022-022022-052022-062022-092022-102022-112022-122023-012023-022023-032023-052023-062023-072023-082023-102023-112023-122024-012024-022024-032024-042024-052024-062024-072024-082024-092024-102024-112024-122025-012025-022025-032025-042025-052025-062025-072025-092025-102025-112025-122026-012026-022026-032026-042026-052026-062026-072026-09
AI agents
API access
Compliance certifications
Credit-based usage
Dedicated support / SLA
Image generation
Image input / vision
Knowledge retrieval (RAG)
MCP support
Mobile app
Multiple model choice
Priority access / faster responses
Projects / shared workspaces
SSO / SAML
Third-party integrations
Unlimited usage claims
Video generation
Voice interaction
Workflow automation
FeatureChangeBetweenFlicker?ConfidenceEvidence at first detection
Knowledge retrieval (RAG)added2022-01-29 → 2022-02-12conf 0.50 users upload and create in the app, like video media, etc. Your data and uploads are always private and securely store. No conten
Video generationadded2022-01-29 → 2022-02-12conf 0.50 Video Video LUTs Add Video Effects Add Images to Video Add Text to Video Add Music to Video Pricing Research Resources Careers About
Third-party integrationsremoved2022-05-04 → 2022-06-10conf 0.50
Knowledge retrieval (RAG)removed2022-10-03 → 2022-11-11conf 0.50
Compliance certificationsremoved2022-10-03 → 2022-11-11conf 0.50
Image generationadded2022-10-03 → 2022-11-11conf 0.50ools Generate and edit content with AI magic tools. Text to Image Generation Image to Image Generation Infinite Image Erase and Replace
Unlimited usage claimsremoved2022-10-03 → 2022-11-11conf 0.50
Credit-based usageremoved2022-10-03 → 2022-11-11conf 0.50
Workflow automationadded2022-12-01 → 2023-01-26conf 0.50ompanies looking to add all of Runway’s features into their workflows. Contact us Subscribe now Enterprise For teams and organiza
Third-party integrationsadded2022-12-01 → 2023-01-26conf 0.50g Success Program Enterprise-wide Support Unlimited Storage Integration with internal tools Contact us For large teams and custom s
Unlimited usage claimsadded2022-12-01 → 2023-01-26conf 0.50 compliance Ongoing Success Program Enterprise-wide Support Unlimited Storage Integration with internal tools Contact us For larg
Video generationremoved2023-02-24 → 2023-03-01conf 0.50
Unlimited usage claimsremoved2023-03-01 → 2023-05-01conf 0.50
Credit-based usageadded2023-03-01 → 2023-05-01conf 0.50obust flexibility at scale. Contact Us Contact sales Custom credit amounts Model customizations Advanced security and complian
Image input / visionadded2023-05-01 → 2023-06-06conf 0.50rch is enabling the impossible. Our mission is to build the multimodal AI systems that will usher in a new era of human creativity
Mobile appadded2023-05-01 → 2023-06-06conf 0.50ith Latent Diffusion Models Product Gen-1 now available for iOS View in App Store AI Magic Tools Gen-1 Text to Image Image
Video generationadded2023-06-06 → 2023-07-20conf 0.50he access of the pro plan with the flexibility of unlimited video generations. Contact Us Subscribe now Enterprise For teams and organiz
Unlimited usage claimsadded2023-06-06 → 2023-07-20conf 0.50y’s features into their workflows. Contact Us Subscribe now Unlimited All the access of the pro plan with the flexibility of unli
SSO / SAMLadded2024-01-11 → 2024-02-03conf 0.50egment and organize assets Advanced security and compliance Single sign-on Enterprise-wide onboarding Ongoing success program Priority
Priority access / faster responsesadded2024-01-11 → 2024-02-03conf 0.50 sign-on Enterprise-wide onboarding Ongoing success program Priority support Integration with internal tools Contact us For large teams
Dedicated support / SLAadded2024-01-11 → 2024-02-03conf 0.50 sign-on Enterprise-wide onboarding Ongoing success program Priority support Integration with internal tools Contact us For large teams
Voice interactionadded2024-07-07 → 2024-08-06conf 0.50or an artistic style. Create custom voices for Lip Sync and Text-to-Speech Unlimited All the access of the pro plan with the flexibili
Image input / visionremoved2024-07-07 → 2024-08-06conf 0.50
Projects / shared workspacesadded2024-07-07 → 2024-08-06conf 0.50t and Image to Video) up to 16 sec via Extend Video 3 video projects 5GB assets Video editor exports in 720p Limited image expor
Mobile appremoved2024-07-07 → 2024-08-06conf 0.50
Image generationremoved2025-03-07 → 2025-04-01flickerconf 0.50
Image generationadded2025-04-01 → 2025-05-06flickerconf 0.50 Alpha Turbo 3 video projects 5GB Assets storage No Frames (Text to Image) Standard For individuals and small teams looking for more
Multiple model choiceadded2026-06-07 → 2026-07-05flickerconf 0.50ually. Save $36/year. For curious creators trying AI video. Access to all models. $15 $12 /month 625 credits /mo 625 credits monthly = 52s o
Workflow automationremoved2026-06-07 → 2026-07-05flickerconf 0.50
Third-party integrationsremoved2026-06-07 → 2026-07-05conf 0.50
Unlimited usage claimsremoved2026-06-07 → 2026-07-05flickerconf 0.50
AI agentsadded2026-07-05 → 2026-09-06conf 0.50. Upgrade to Standard Access to all AI video & image models Agentic creative collaborator Parallel generations: 5 videos & imag
SSO / SAMLremoved2026-07-05 → 2026-09-06conf 0.50
Multiple model choiceremoved2026-07-05 → 2026-09-06flickerconf 0.50
Workflow automationadded2026-07-05 → 2026-09-06flickerconf 0.50ses Pricing Login Dev Platform ↗ Models ↗ Model Router ↗ Workflows Recipes ↗ Characters Documentation ↗ Pricing Robotics Ove
MCP supportadded2026-07-05 → 2026-09-06conf 0.50rand Kit 1 custom voice clone Top-up credits anytime Runway MCP Unlimited 4K video upscaling 100GB storage Topaz AI Upscale
Priority access / faster responsesremoved2026-07-05 → 2026-09-06conf 0.50
Unlimited usage claimsadded2026-07-05 → 2026-09-06flickerconf 0.50 Kit 1 custom voice clone Top-up credits anytime Runway MCP Unlimited 4K video upscaling 100GB storage Topaz AI Upscale Unlimited
Mobile appadded2026-07-05 → 2026-09-06conf 0.50rchase never expire. Creative Overview Agent Android app ↗ iOS app ↗ MCP Use Cases Pricing Login Dev Platform ↗ Models
Dedicated support / SLAremoved2026-07-05 → 2026-09-06conf 0.50

Model providers named on the page

Only providers/models literally named on this product's own pages are recorded; absence is not evidence of independence.

2026-01-07: Google (Gemini)2026-02-14: Google (Gemini)2026-03-08: Google (Gemini)2026-04-01: Google (Gemini)2026-05-07: Google (Gemini), Black Forest Labs (FLUX), Kuaishou (Kling)2026-06-07: Google (Gemini), Black Forest Labs (FLUX), Kuaishou (Kling)2026-07-05: Google (Gemini), Kuaishou (Kling)2026-09-06: Kuaishou (Kling)
SnapshotProviderModel namedEvidence (quoted)ConfidenceReview
2026-09-06Kuaishou (Kling)Kling 3.0cts generation Up to 3 projects No watermarks 4K upscaling 20GB storage Gen-4.5 Kling 3.0 Nano Banana Pro and more Popular Pro Billed annually. Save $84/year. For creatoconf 0.75unreviewed
2026-01-07Google (Gemini)Gemini 3Gen-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps 3 video editor projects 5GB asset storage No Gen-4 Viconf 0.75unreviewed
2026-04-01Google (Gemini)Gemini 3Gen-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps Generative Audio Text to Speech Audio Apps 3 video edconf 0.75unreviewed
2026-07-05Google (Gemini)Gemini 3n-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps Generative Audio Text to Speech Audio Apps 3 video edconf 0.75unreviewed
2026-07-05Kuaishou (Kling)Kling 3.0, Nano Banana Pro, Aleph, Veo 3.1, and more) 4K Upscaling No watermarks Gen-4.5 Kling 3.0 Nano Banana Pro and more Popular Pro Billed annually. Save $84/year. For creatoconf 0.75unreviewed
2026-09-06Stability AIStable Diffusionethods for image-to-image and video-to-video translation. 73.53% Preferred over Stable Diffusion 1.5 88.24% Preferred over Text2Live A New Era for Motion (and) Pictures Runway conf 0.75unreviewed
2026-02-14Google (Gemini)Gemini 3Gen-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps Generative Audio Text to Speech Audio Apps 3 video edconf 0.75unreviewed
2026-03-08Google (Gemini)Gemini 3Gen-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps Generative Audio Text to Speech Audio Apps 3 video edconf 0.75unreviewed
2026-05-07Google (Gemini)Gemini 3Gen-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps Generative Audio Text to Speech Audio Apps 3 video edconf 0.75unreviewed
2026-05-07Black Forest Labs (FLUX)FLUXdance 2.0, Kling 3.0 Pro, and more) Access to all third party image models (BFL FLUX.2 [max], Seedream 5.0, and more) Upscale resolution All video models Remove watconf 0.75unreviewed
2026-05-07Kuaishou (Kling)Kling 3.0 Veo 3.1 Veo 3 Video Apps Access to all third party video models (Seedance 2.0, Kling 3.0 Pro, and more) Access to all third party image models (BFL FLUX.2 [max], Seedreconf 0.75unreviewed
2026-06-07Google (Gemini)Gemini 3Gen-4 Turbo (Image to Video) Generative Image Gen-4 (Text to Image, References) Gemini 3 Pro Gemini 2.5 Image Apps Generative Audio Text to Speech Audio Apps 3 video edconf 0.75unreviewed
2026-06-07Black Forest Labs (FLUX)FLUXdance 2.0, Kling 3.0 Pro, and more) Access to all third party image models (BFL FLUX.2 [max], Seedream 5.0, and more) Upscale resolution All video models Remove watconf 0.75unreviewed
2026-06-07Kuaishou (Kling)Kling 3.0 Veo 3.1 Veo 3 Video Apps Access to all third party video models (Seedance 2.0, Kling 3.0 Pro, and more) Access to all third party image models (BFL FLUX.2 [max], Seedreconf 0.75unreviewed

Positioning over time

Lexicon counts on the pricing page: enterprise-governance terms per 1,000 words and vertical specificity (share of industry terms captured by the single most-mentioned vertical).

Snapshots and provenance

Every observation above descends from one of these immutable captures.

#CapturedMethodSourceArchive / final URLHTTPText charsCollectorSHA-256Notes
9122022-01-29 04:08waybackpricing_page
https://runwayml.com/pricing
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32052022-02-12 22:56waybackpricing_page
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32072022-05-04 02:19waybackpricing_page
https://runwayml.com/pricing
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32092022-06-10 21:41waybackpricing_page
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32102022-09-09 04:51waybackpricing_page
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9132022-10-03 11:09waybackpricing_page
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32112022-11-11 16:28waybackpricing_page
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32122022-12-01 16:31waybackpricing_page
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9142023-01-26 18:02waybackpricing_page
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32132023-02-24 00:37waybackpricing_page
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32152023-03-01 13:25waybackpricing_page
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32172023-05-01 04:35waybackpricing_page
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32192023-06-06 15:20waybackpricing_page
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9152023-07-20 14:24waybackpricing_page
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32202023-08-28 00:26waybackpricing_page
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9162023-10-04 19:35waybackpricing_page
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32222023-11-27 09:42waybackpricing_page
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32242023-12-04 14:29waybackpricing_page
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9172024-01-11 14:25waybackpricing_page
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32272024-02-03 06:53waybackpricing_page
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32282024-03-04 10:44waybackpricing_page
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9182024-04-07 01:21waybackpricing_page
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32322024-05-03 16:09waybackpricing_page
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32342024-06-15 21:46waybackpricing_page
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9192024-07-07 20:45waybackpricing_page
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32362024-08-06 21:52waybackpricing_page
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32382024-09-01 20:55waybackpricing_page
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32402024-11-03 17:20waybackpricing_page
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32422024-12-03 07:14waybackpricing_page
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9212025-01-16 12:59waybackpricing_page
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32442025-02-06 23:00waybackpricing_page
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32472025-05-06 06:46waybackpricing_page
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32492025-06-14 16:54waybackpricing_page
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9232025-07-01 08:16waybackpricing_page
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32502025-09-09 12:15waybackpricing_page
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9242025-10-02 07:55waybackpricing_page
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32522025-11-10 23:18waybackpricing_page
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32542025-12-04 10:13waybackpricing_page
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9252026-01-07 08:18waybackpricing_page
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https://web.archive.org/web/20260107081805id_/https://runway…2003329wayback-1.01dc267c6458d
32562026-02-14 12:32waybackpricing_page
https://runwayml.com/pricing
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32582026-03-08 23:11waybackpricing_page
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9262026-04-01 23:57waybackpricing_page
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32592026-05-07 02:41waybackpricing_page
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32612026-06-07 02:34waybackpricing_page
https://runwayml.com/pricing
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9272026-07-05 10:04waybackpricing_page
https://runwayml.com/pricing
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